Consumer Health Junior Brand Manager

Bayer Türk Kimya Sanayii Ltd Şti



  • University degree / master is desirable.
  • 3+ years of experience (at least 2+ years in marketing)
  • Launch experience, developing strategies and implementing tactics in successful OTC brands' launches
  • Proven track record of strong execution and results.
  • Creative thinker (e.g. experience in developing innovative marketing programs/campaigns; use of multichannel tactics).
  • Financial and budgeting skills and experience.
  • Strong leadership to effectively lead own and cross-functional teams.
  • Strong communication/presentation skills- including oral and written fluency in both Turkish and English.
  • Strong customer-focused mindset and results-oriented attitude.
  • Strong strategic thinking, analytical, and problem solving skills.

Job Description

  • Contributes to the development of short - and long-term business and marketing plans for assigned products/brands
  • Contributes to the planning, monitoring, execution and evaluation of advertising media, consumer and trade promotions, price, quality, packaging and PR programs
  • Contributes to the development and implementation of brand/product development plans and monitor progress of specific projects
  • Tracks and analyses brand/product performance and trends in terms of volume and profitability
  • Maintains close contact with sales, manufacturing and distribution functions to sense business conditions and trends